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Skymax
  • Year

    2025

  • Categories

    Branding , Website , Production

  • Location

    brussels

BRANDING

In the world of trampoline parks, the visual imagination tends to be similar: futuristic universes, references to manga or "neon" codes already seen everywhere. The result: parks struggle to differentiate themselves and end up blending into a generic style.

a singular universe

For Skymax, we took the opposite approach. Rather than follow this saturated trend, we proposed a cartoon-inspired graphic universe, closer to the spirit of The Simpsons: colorful, fun, accessible to all generations. An artistic choice that allows the park to stand out, remain memorable and create a warmer, more inclusive atmosphere.

McArnolds developed a bespoke, responsive website fully consistent with the park's visual identity, integrating an online booking system.

McArnolds developed the spatial design for Skymax, including the design of the signage and the application of the illustrations to the physical supports of the route, to ensure visual and functional consistency throughout the space.